Our Branding and Design Specialists help define and enhance your brand’s identity through strategic design and creative direction. They ensure your brand’s visual and verbal elements align with your overall goals and resonate with your target audience.
RESPONSIBILITIES
Developing brand identity and guidelines.
Designing brand assets, including logos, typography, and color schemes.
Creating marketing materials that reflect the brand.
Conducting market research to inform branding decisions.
Ensuring consistency across all brand communications.
TOOLS
Canva: A graphic design platform that allows users to create a wide range of visual content such as social media graphics, presentations, posters, and more using customizable templates and a drag-and-drop interface.
Photoshop: Adobe Photoshop is a versatile tool for graphic design, photo editing, and digital imaging. It is widely used for creating and manipulating images, designing graphics, and enhancing photos.
Google Fonts: A collection of free and open-source web fonts provided by Google, which allows designers to easily incorporate a wide variety of fonts into their designs for web and print projects.
CorelDRAW: Used for vector graphic design and illustration. It provides tools for creating detailed and precise artwork, making it suitable for logos, brochures, and other graphic design projects.
Adobe Premiere Pro: A video editing software that is part of Adobe's Creative Cloud suite. It is used for editing and producing professional-quality videos, including video branding elements such as intros, outros, and lower thirds.Adobe Audition: An audio editing software used for recording, mixing, editing, and mastering audio files.
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